CFI News and Analysis – Page 4

Sharing the Insights that Build Trust

Truth Defined: The Role of Shared Values in Consumer Beliefs in Food and Agriculture

Do shared values still resonate in today’s polarized environment? For more than 15 years, The Center for Food Integrity (CFI) has been helping the food system to build trust using our Trust Model. Recently, we partnered with FMI-The Food Industry Association on our most comprehensive research to date, Truth Defined: Mapping Consumer Beliefs in Food in Agriculture. This research […]

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Seed Oils and Raw Milk Don’t Mix: The True Cost of Science Denial

We all want a healthier America and there is work to be done. We’ve seen a steady decline in American’s health according to a detailed analysis of all 50 states and we’re falling behind dozens of other wealthy countries. According to the Rockefeller Foundation, we spend more than $1.1 trillion a year on diet-related health […]

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Consumer Trust Insights Council Adds Experts

With thought leaders from across the food system, the Consumer Trust Insights Council gives members of The Center for Food Integrity perspectives on the issues impacting today’s food system. The council meets monthly to explore emerging consumer trends and share insights based on current research, analysis and experience. In 2025, three new experts have joined […]

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Icahn Move Begs New Approach to ESG Commitments

As originally appeared in Meatingplace March 16, 2022. Carl Ichan’s recent attempt to seat two new members on the McDonald’s board of directors to change the…

March 16, 2022
5 min read

Sustainability Pressure = Farmer Opportunity

The word “sustainability” can be frustrating for farmers. Especially when it’s framed by the public and a supply chain that prefaces it with “more needs…

March 14, 2022
5 min read

“Small Scale” Leads Emerging Food Trends

As we embark on a new year, “small-scale” food production leads the pack of six trends gaining momentum with consumers, according to the latest Illuminate™…

January 19, 2022
5 min read